Leadership & Advisory Board

Low Acid Coffee Consumer Standards Association (LACCSA) establishes science-based truth in coffee acidity labeling. Below, our board members are presented with their credentials, missions, and a dedicated space for their pictures.

Dr. Salam A. Ibrahim, PhD
Founder & Chair — LACCSA

Dr. Salam A. Ibrahim is an internationally recognized food scientist and Professor of Food Microbiology and Biotechnology at North Carolina A&T State University, one of the leading agricultural and food science institutions in the United States. His research spans food safety, fermentation science, probiotic systems, and organic acid metabolism—the very biochemical processes that govern how acidity forms, persists, and impacts the human digestive system. As Founder of LACCSA, Dr. Ibrahim leads the effort to bring scientific rigor and biological relevance to the definition of “low-acid coffee.” His work ensures acidity claims are based on measurable chemical and physiological standards. Dr. Ibrahim’s leadership positions LACCSA not as a trade group, but as a public-interest scientific authority dedicated to protecting consumers from misleading acidity claims.

Dr. Taka Shibamoto, PhD
Senior Scientific Advisor

Dr. Taka Shibamoto is Professor Emeritus of Environmental Toxicology and Food Chemistry at UC Davis, and a world’s foremost authority on thermal chemistry and food reaction pathways. His research into Maillard reactions, roasting chemistry, and organic acid formation provides foundational insight into how coffee processing alters acidity, bitterness, and gastric impact. At LACCSA, Dr. Shibamoto advises on how roasting and processing change the chemical structure of acids, enabling us to distinguish genuine low-acid coffee from products that merely reduce caffeine or dilute acidity.

Dr. Art Euler, PhD
Clinical Gastroenterology Advisor

Dr. Arthur Euler is a practicing gastroenterologist specializing in disorders of the digestive tract, including acid reflux (GERD), gastritis, esophageal inflammation, and stomach sensitivity—the very conditions that drive millions of consumers to seek low-acid coffee in the first place.

At LACCSA, Dr. Euler ensures that “low-acid” is not defined merely by laboratory numbers, but by gastrointestinal relevance—what actually reduces irritation, heartburn, and discomfort for consumers who rely on these products for daily quality of life.

His role bridges the gap between chemical acidity and human impact, making LACCSA’s standards not only scientifically measurable, but medically meaningful.

Sean Yao, Esq.
Legal & Regulatory Advisor

Sean Yao provides legal guidance on consumer protection, labeling law, and false advertising. He ensures LACCSA’s standards align with state unfair competition statutes, FDA labeling rules, and consumer fraud law. His role ensures that when a product falsely claims to be “low-acid,” LACCSA’s standards can be used as a legal and evidentiary benchmark for enforcement and accountability.

[Each board member has a dedicated space for their photo above or beside their credentials. Visuals should be included in the page editor for individual member photographs.]

Why This Leadership Structure Matters

LACCSA is built on three pillars: Food Science, Analytical Chemistry, and Law. Food Science determines what acidity means biologically. Analytical Chemistry defines how acidity must be measured. Law ensures false claims can be punished.

This structure makes LACCSA uniquely positioned to function as a true consumer protection standard for low-acid coffee—not a branding club.